FSSAI Bans Misleading Use of ORS Term on Food Products Following Campaign | AI News Digest
Dr. Sivaranjani Santosh, a pediatrician based in Hyderabad, has made notable strides in her campaign against the deceptive marketing of sugary drinks as oral rehydration solutions (ORS). In response to her advocacy, the Food Safety and Standards Authority of India (FSSAI) has issued a ban on the use of the term 'ORS' for food products that do not meet World Health Organization (WHO) standards. This regulatory measure, set to take effect on October 14, 2025, revokes earlier allowances that permitted brands to label their products as 'ORS' with disclaimers. Santosh's efforts, which included filing a Public Interest Litigation in 2022, brought attention to the inconsistencies between the products being marketed and the formulations endorsed by the WHO. Her work is being hailed as a major triumph for public health and consumer advocacy.
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