Alton Brown Launches New Youtube Cooking Show, Partners With Adventure Media | AI News Digest
Alton Brown, the celebrated host of Food Network's iconic series 'Good Eats,' has made his foray into the online cooking scene with the launch of his new YouTube show, 'Alton Brown Cooks Food.' The series debuted on November 23 with a Thanksgiving-themed episode that attracted over 2 million views in just the first 24 hours. To bolster his digital strategy, Brown has teamed up with Adventure Media for management, aiming to boost his online visibility and diversify his content. Renowned for his lively culinary approach, Brown boasts a considerable following on social media platforms like Instagram and TikTok, where he frequently shares bite-sized cooking clips. This shift underscores a growing trend of traditional television figures leveraging digital platforms to engage with wider audiences.
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